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Why the Alabama Mercedes Union Campaign Faltered

By Jeremy Kimbrell - Labor Notes, May 21, 2024

I’m still hot as hell three days after losing a union election at the Mercedes factory complex in Alabama. After years of laying a foundation and six months of 100 percent dedication and putting everything on hold, it’s a tough pill to swallow—losing by 597 votes out of 5,000. That’s especially hard when a large majority of workers had committed to vote yes, but some flipped in the closing weeks.

It’ll take time to know everything that went wrong or what exactly led to the loss, but while things are fresh on my mind, I’ll share a few thoughts. I’ve worked at Mercedes for nearly 25 years and have been part of multiple efforts over those years to build a union. This was the first time we got to a National Labor Relations Board-supervised election on whether to unionize.

Until you go to an election, you can’t understand what it entails or what your company will do. We never really knew how many workers we had. We never really knew which workers would be included or excluded, including students, temps, or contractors.

Now we have a list with every employee on it that we never had before. And while these workers will now have to claim some ownership of every decision the company makes that impacts them, should the company end up lying—as I expect it will—we’ll be able to quickly capitalize on it and remind these workers that with a union contract we don’t have to trust in the company. We’ll have it writing.

Why the Alabama Mercedes Union Campaign Faltered

By Jeremy Kimbrell - Labor Notes, May 21, 2024

I’m still hot as hell three days after losing a union election at the Mercedes factory complex in Alabama. After years of laying a foundation and six months of 100 percent dedication and putting everything on hold, it’s a tough pill to swallow—losing by 597 votes out of 5,000. That’s especially hard when a large majority of workers had committed to vote yes, but some flipped in the closing weeks.

It’ll take time to know everything that went wrong or what exactly led to the loss, but while things are fresh on my mind, I’ll share a few thoughts. I’ve worked at Mercedes for nearly 25 years and have been part of multiple efforts over those years to build a union. This was the first time we got to a National Labor Relations Board-supervised election on whether to unionize.

Until you go to an election, you can’t understand what it entails or what your company will do. We never really knew how many workers we had. We never really knew which workers would be included or excluded, including students, temps, or contractors.

Now we have a list with every employee on it that we never had before. And while these workers will now have to claim some ownership of every decision the company makes that impacts them, should the company end up lying—as I expect it will—we’ll be able to quickly capitalize on it and remind these workers that with a union contract we don’t have to trust in the company. We’ll have it writing.

How Mercedes Flipped Union Supporters to No Voters

Alabama Mercedes Workers Lose First Union Election, Vow to Fight On

By Luis Feliz Leon and Jane Slaughter - Labor Notes, May 17, 2024

A no-holds-barred campaign by Mercedes management convinced a majority of workers at its Alabama factory complex to vote against forming a union.

In addition to anti-union videos and mailings, captive-audience meetings, firings, and an onslaught of pressure from state politicians and even a local pastor, the winning move was to fire the company’s U.S. CEO and replace him with a vice president who promised to care about the “team members.”

A team leader named Ray Trammell, who voted no, said his area was 100 percent union before the former CEO was removed. “[New CEO] Federico [Kochlowski] has been a positive influence,” he said. “A lot of people want to give him a chance. It was all production-driven before him; he’s more about the team members. He’s willing to change.

“We have a year. We have that year to see what he does. If he doesn’t make positive changes we can bring the union in.” (After losing an election a union has to wait a year before filing a new petition for the same group of workers.)

The vote, held May 13-17, was 2,045 in favor of forming a union to 2,642 against. The majority of the workforce is Black. There were 51 challenged ballots, and five voided; 5,075 workers, not including contract workers, were eligible to vote.

“These courageous workers took on this fight because they wanted justice,” said United Auto Workers President Shawn Fain. He said the federal government and the German government are investigating the intimidation that Mercedes inflicted on workers, following the “same playbook” of union-busting as other U.S. employers.

“Ultimately these workers are going to win,” he said. “We have no regrets in this fight.”

Pro-union fit and finish worker Rick Webster had brought his fourth-grade son Aaron to the vote count. “I wanted him to witness history,” he said shortly beforehand. “It’s going to be life-changing. We can’t wait. We will be able to negotiate instead of being dictated to.”

At Mercedes, previous union efforts had never gotten this far. So this was the first time workers had experienced a full-on anti-union campaign—and it worked on some of them. A worker named Keda, for example, said she wanted to “give Federico a chance.” She pointed to management’s elimination of two-tier wages as an indication of good faith.

Others voted no more out of fear than out of hope. “If it’s not broke, don’t rock the boat,” said a worker named Terry. Team leader Arthur Bates said he didn’t want to see layoffs. “Mercedes has shareholders and they have to keep the shareholders happy,” he explained. “If they lose some money somewhere, the company will find a way to make that money back.”

The workers who have been fighting so hard to organize were surprised and disappointed at the loss—but they said their resolve wasn’t shaken. “We’ll try to figure out what we did wrong, where we missed the mark,” said battery worker Robert Lett. “We’ll try to figure out how to shore up for the next time. Because there will be another time. We’re not just going to shrug and walk away.

“We know this company; we know their M.O. We know the company values their profits more than they value their employees. As soon as they feel like it’s advantageous to them, they’re not going to take workers’ personal lives into account.”

“It’s disappointing that some of our supporters slipped to vote no,” said Kirk Garner, a quality worker in plant two. “It’s disappointing that the company put on an anti-union campaign when it was part of their company policy not to.”

But, he said, “we’ve been trying this for 25 years. We’ll try again next year and every year till we get it. We’ll wait three or four months and start over.”

Alabama Auto Workers Give Thoughts on LaborNotes

Alabama Auto Workers REACT to Chattanooga Volkswagen Workers WINNING UNION

By Union Jake, Adam Keller, et. al - Valley Labor Report, May 1, 2024

Labor Notes 2024 Recap

In Relay Race to Organize the South, Volkswagen Workers Pass the Baton to Mercedes Workers

By Luis Feliz Leon - Labor Notes, April 30, 2024

Michael Göbel, president and CEO of Mercedes-Benz U.S. International, stepped down from his post yesterday, according to a video message that workers were shown.

Göbel had groused in an April captive-audience meeting about a worker’s claim that Mercedes had come for the “Alabama discount”: low wages. His departure is another win for Mercedes-Benz workers, who already scored pay bumps and an end to wage tiers—and they haven’t even voted on the union yet.

The company and Alabama politicians are ramping up their anti-union campaign as an election draws near. The 5,200 Mercedes workers at a factory complex and electric battery plant outside Tuscaloosa will vote May 13-16 on whether to join the United Auto Workers, with a vote count May 17.

They’re following close on the heels of Volkswagen workers in Chattanooga, Tennessee, who notched a historic victory April 19—the first auto plant election win for the UAW in the South since the 1940s.

The VW vote was a blowout: 2,628 yes to 985 no, with 84 percent turnout. The National Labor Relations Board certified the results April 30, meaning VW is legally required to begin bargaining with the union.

Tennessee Volkswagen Workers Vote Union

By Luis Feliz Leon - Labor Notes, April 19, 2024

In a watershed victory, workers at the Volkswagen factory in Chattanooga, Tennessee, voted tonight "UAW, yes!" The company's sole non-union plant will finally join the rest of the world.

“If Volkswagen workers at plants in Germany and Mexico have unions, why not us?” said equipment operator Briam Calderon in Spanish, ahead of the vote.

"Just like Martin Luther King had a dream, we have a dream at Volkswagen that we will be UAW one day," said Renee Berry, a logistic worker on the organizing committee who's worked at the plant for 14 years.

The UAW is riding a wave of momentum after winning landmark contracts at the Big 3 automakers last year. Production workers at Volkswagen earn $23 per hour and top out above $32, compared to $43 for production workers at Ford’s Spring Hill assembly plant by the contract’s end in 2028.

“We could see what other auto workers were making compared to what we were making,” said Yolanda Peoples, a member of the organizing committee on the engine assembly line.

To head off a union drive, Volkswagen boosted wages 11 percent to match the immediate raise UAW members received at Ford. Peoples saw her pay jump from $29 to $32 an hour.

“When they went on strike, we paid close attention just to see what happened. Once they won their contract, it changed a lot of people from anti-union to pro-union members,” said Peoples.

Today’s vote was a key test of whether the union could springboard the strike gains to propel new organizing in longtime anti-union bastions in the South, the anchors of big investments in the electric-vehicle transition.

The vote was 2,628 in favor of forming a union to 985 against. There were seven challenged ballots, and three voided; 4,326 workers were eligible to vote.

Previous efforts at this plant in 2014 and 2019 had gone down to narrow defeats. Ahead of the vote, workers said their co-workers had learned from those losses.

They brushed off threats that a union would make the plant less competitive and lead it to close. After all, VW invested $800 million here in 2019 to produce the I.D. Electric SUV.

“We have seen the enemy’s playbook twice, and they don’t have any new moves,” said Zach Costello, a member of the organizing committee and a trainer on the assembly line. “It’s the greatest hits now.”

The organizing committee beat the predictable anti-union talking points with conversations across the plant.

“At the end of the day, we’ve been focusing all our time and attention on the people who matter,” said organizing committee member Isaac Meadows, “and it’s our co-workers who cast votes.

“Now Mercedes workers [in Alabama] are right behind us. We’ve set the stage for them to win and they will create the momentum for Hyundai and Toyota.”

Mercedes workers will vote from May 13-16, with a ballot count on the 17.

With a Velvet Glove, Mercedes Tries to Punch Down Alabama Union Momentum

By Luis Feliz Leon - Labor Notes, April 10, 2024

Workers at Mercedes-Benz in Alabama were forced to attend 20-minute anti-union meetings with the company’s top management today.

Recordings obtained by Labor Notes show top management dangled carrots and put on a contrite-boss act, promising to do better.

Workers filed with the National Labor Relations Board on April 5 for the first-ever election to unionize the 5,200 people who work at the plant.

Mercedes claims to be neutral in the election, but it’s also listed as a supporter of the Business Council of Alabama’s anti-union website, Alabama Strong. The Auto Workers (UAW) has filed multiple unfair labor practice charges accusing the company of retaliating against pro-union workers.

“The meeting was a waste of time,” said battery plant worker David Johnston afterwards. “It was meaningless other than trying to develop sympathy from their workforce, saying they’ve held true to their promises and commitments made—committing to stay neutral, yet they couldn’t be anything further, especially after involving themselves with the anti-union organization Alabama Strong.”

Even after the captive-audience meeting, the momentum keeps building. “One of the guys in my shop that is on the fence told me we gained votes from that meeting,” said Jacob Ryan, a body shop worker who started out as a temp.

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