The Decade of the Green New Deal

By Nikayla Jefferson - The Forge, March 4, 2021

“Are you one of those flat-Earthers?” The young man looked at the flaming Earth at my feet. 

“No,” I laughed. “I’m in the Sunrise Movement, a grassroots youth movement to stop the climate crisis. Can I tell you about our upcoming climate strike?”

It was September 2019. I had just joined Sunrise and was working to grow the San Diego hub through canvassing the local farmers market. The issue: I had no experience and no supplies. I struggled to articulate the what, where, and why as I tried to pin down strangers for their phone number and email. I think it had something to do with the tagline on the back of my shirt: Good Jobs and a Livable Future.

We were approaching the end of the hottest decade in recorded history. I had just graduated college, an experience scarred by the biggest wildfire in state history. I was stricken with climate anxiety and grief, and determined to do something about it. A friend told me about the Green New Deal, a national solution to avert the approaching apocalypse, and I decided to join the Sunrise movement to fight for my generation’s future. 

But when I talked to the man at the farmers market, I found myself explaining CO2 parts per million. I should have pitched my story instead because he said: “No, thanks.”

Eventually, I learned better recruitment tactics — both through trainings with the national organization and my own trial and error — and “No, thanks” began to turn into “Yes, tell me more.” I also expanded my reach beyond the local farmers market. I learned how to recruit online, table events, and give presentations to local schools and organizations. Our hub grew. Soon, we began planning actions, hosting our own trainings and events, and campaigning for local candidates. We became known as the new climate kids. 

My story is the story of so many organizers who have joined the Sunrise Movement over the past four years: young and inexperienced but driven to be the generation to solve the climate crisis. That shared story is why so many of us stay. In Sunrise, we have found a deep sense of understanding and community. 

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Disclaimer: The views expressed here are not the official position of the IWW (or even the IWW’s EUC) and do not necessarily represent the views of anyone but the author.